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The Rise of Social Commerce: Turning Followers into Customers

Feb 11, 2026

Social media is no longer just for engagement — it’s a powerful sales channel. This blog explores how businesses can leverage Instagram Shops, Facebook Marketplace, and influencer collaborations to convert followers into loyal customers.

Key Insights:

  • Choosing the right platform for your brand

  • Influencer-driven product storytelling

  • Social proof & customer trust building

  • Seamless checkout integration