With over two decades of experience in the fashion industry, Jyoshna Das has carved a niche as a designer, entrepreneur, and advocate for sustainable fashion. She is the Founder of Bivabari Fashion...
With over two decades of experience in the fashion industry, Jyoshna Das has carved a niche as a designer, entrepreneur, and advocate for sustainable fashion. She is the Founder of Bivabari Fashions Pvt. Ltd., a startup that blends India’s timeless handloom tr aditions with contemporary design. Her work emphasizes eco-friendly practices, including hand embroidery, hand painting, and appliqué, while also championing recycling and upcycling projects that give new life to leftover fabrics. Beyond her creative vision, Jyoshna is deeply committed to women’s empowerment. Through Bivabari, she has provided indirect employment to more than 500 women artisans, creating livelihood opportunities while preserving cultural craftsmanship. Her leadership extends to the World Trade Center Bhubaneswar, where she serves as Convenor of the Women’s Forum, fostering networking, mentorship, and growth for women entrepreneurs and professionals. Recognized for her dedication to sustainability and empowerment, Jyoshna continues to inspire through her innovative approach, balancing tradition with modernity. Bivabari Fashions Pvt. Ltd. is a sustainable fashion startup from Odisha, founded by designer Choudhury Jyoshna Das, with over 24 years of experience in the fashion industry. Bivabari celebrates India’s rich handloom heritage by creating contemporary apparel and lifestyle accessories using eco-friendly practices. The brand works extensively with handwoven textiles such as Ikat and other regional weaves, incorporating techniques like hand embroidery, hand painting, and appliqué. Alongside garments, Bivabari produces a wide range of handcrafted accessories including handbags, laptop bags, iPad covers, and small utility products. A core strength of Bivabari Fashions Pvt Ltd is its strong focus on recycling and upcycling leftover fabrics, turning textile waste into meaningful products like wallets, sunglass covers, key rings, handmade notebooks, and jewellery. Through its work, Bivabari has also provided indirect employment to over 500 women artisans, empowering them with sustainable livelihoods. Bivabari stands for ethical fashion, women empowerment, and timeless design rooted in Indian craftsmanship while catering to modern, conscious consumers. []